# Toma

> Toma builds AI Coworkers for automotive enterprises. Answer every call, work every lead, book every appointment. Production safeguards included.

Toma (Toma, Inc.) builds AI Coworkers for automotive enterprises. The platform runs inbound and outbound calls, works every lead through to a booked appointment, and supports the deal desk. Frustration detection, follow-up alerts, and reclaimed handoffs keep the customer experience intact.

For full-text ingestion of every page, see [llms-full.txt](https://www.toma.com/llms-full.txt).
For a single-page factsheet, see [about.md](https://www.toma.com/about.md).

## Pages
- [Toma | AI Coworkers for the Automotive Enterprise](https://www.toma.com/): Toma (Toma, Inc.) builds AI Coworkers for automotive enterprises. The platform runs inbound and outbound calls, works every lead through to a booked appointment, and supports the deal desk. Frustration detection, follow-up alerts, and reclaimed handoffs keep the customer experience intact.
- [About Toma | AI Coworkers for the Automotive Enterprise](https://www.toma.com/company): Toma's company story, founders, investors (a16z, Y Combinator, Holman), and team building AI Coworkers for the automotive enterprise.
- [Talk to us | Enterprise AI for Automotive](https://www.toma.com/contact): Talk to Toma about AI Coworkers for the automotive enterprise.
- [AI Coworkers for Automotive Enterprises | Toma](https://www.toma.com/ai-agents-for-dealerships): Why Toma's AI Coworkers outperform single-channel vendors for automotive enterprises.
- [Vertical AI Analysis | Toma](https://www.toma.com/analysis): Toma's objective analysis of vertical AI vendors, one industry at a time. Automotive is live with 7 vendors (Flai, Impel, Mia, myKaarma, Pam, ShortLoop, Stella) compared on pricing, integrations, company facts, funding, and scale. Every data point is labeled by provenance and linked to its source; Toma does not rank vendors and is not paid by them. Home Services, Logistics, and Healthcare are next. Vendors can request corrections or submit data through the form on any analysis page.
- [Blog | AI Insights for the Automotive Enterprise](https://www.toma.com/blog): Toma's blog on automotive AI, product updates, and industry insight.
- [Case Study | Enterprise AI Results from Toma](https://www.toma.com/case-studies): Customer case studies showing Toma's measurable results across automotive enterprises.

## Blog
- [Toma is now ISO 27001 certified](https://www.toma.com/blog/iso-27001-certification): Toma is now ISO/IEC 27001:2022 certified. Here's what the standard checks and how we protect the data your dealership trusts us with.
- [How Toma handles your data under GDPR](https://www.toma.com/blog/gdpr-compliance): Toma is built to comply with GDPR. Here's how we handle the data dealerships trust us with, and how to get it deleted.
- [Toma IQ: The AI that actually learns how your dealership operates](https://www.toma.com/blog/toma-iq-the-ai-that-actually-learns-how-your-dealership-operates): Toma IQ learns your dealership's policies, processes, and preferences over time, turning every call into institutional knowledge.
- [SOC 2 Type II compliance and what it means for your dealership](https://www.toma.com/blog/soc-2-type-ii-compliance-dealer-group-automotive-ai): Toma's SOC 2 Type II compliance shows how we protect dealership and customer data with audited security controls.
- [AI Agent vs BDC: Best Tools for Dealerships?](https://www.toma.com/blog/ai-agent-vs-bdc-best-tools-for-dealerships): How AI agents compare to a traditional BDC for handling dealership calls, and where each delivers the most value.
- [A New Chapter for Toma After Automating 1 Million Dealership Calls with AI Agents](https://www.toma.com/blog/a-new-chapter-for-toma): Reflecting on a milestone of 1 million automated dealership calls, and launching Safeguards and Inbox to bring safer, more visible AI to dealers.
- [Why Build AI Agents for Dealership Fixed Ops?](https://www.toma.com/blog/why-build-ai-agents-for-dealership-fixed-ops): Fixed ops is where dealership phone volume and revenue concentrate, and where AI agents shine.
- [What's The ROI of Dealership AI?](https://www.toma.com/blog/dealership-ai-roi): A practical framework for measuring the return on investment of AI in your dealership.
- [What Not To Do When Deploying Dealership AI](https://www.toma.com/blog/what-not-to-do-when-deploying-dealership-ai): Common pitfalls dealerships hit when rolling out AI, and how to avoid them.
- [Toma's Dealership AI Takes the Stage at CXAUTO 2025](https://www.toma.com/blog/tomas-dealership-ai-takes-the-stage-at-cxauto-2025): Highlights from Toma's appearance at CXAUTO 2025 in Long Beach, California.
- [Multi-threaded Audio Processing in Node.js: Lessons from Building a High-throughput Voice AI System](https://www.toma.com/blog/multi-threaded-audio-processing-in-node-js): How we scaled realtime audio processing to handle 80ms chunks with sub-500ms latency using Bun runtime and worker threads.
- [The Demo Dilemma of Dealership AI](https://www.toma.com/blog/the-demo-dilemma-of-dealership-ai): Why a flashy demo doesn't guarantee real-world dealership performance.
- [Save Service Revenue with Appointment Reminders](https://www.toma.com/blog/save-service-revenue-with-appointment-reminders): Automated appointment reminders reduce no-shows and protect service revenue.
- [Inside ASOTU CON 2025 and the Future of Dealership AI](https://www.toma.com/blog/inside-asotu-con-2025-and-the-future-of-dealership-ai): Takeaways from ASOTU CON 2025, Toma's Pitch Tank win, and where dealership AI is heading.
- [Every Business Will Use AI Agents, and Dealerships Are Next](https://www.toma.com/blog/every-business-will-use-ai-agents-and-dealerships-are-next): The case for why dealerships are at the leading edge of the AI agent wave.

## Case Studies
- [How AI Doubled Operational Margins for Martin Management Group](https://www.toma.com/case-studies/how-ai-doubled-operational-margins-for-martin-management-group): How Martin Management Group used Toma's AI Coworkers to handle 22,000+ customer interactions end-to-end, cut BDC workload 40%, and book 9,000+ service appointments, unlocking $2M in service revenue in just 90 days.
- [How Toma Helps Middletown Honda Save $100K Annually](https://www.toma.com/case-studies/how-toma-helps-middletown-honda-save-100k-annually): Since deploying Toma's AI Coworker, Middletown Honda has cut an outsourced BDC, resolved 53% of inbound customer interactions with no human, booked 1,758 appointments autonomously, and improved CSI, saving over $100,000 annually.
- [Booking 180 Additional Service Appointments in 1 Month](https://www.toma.com/case-studies/booking-180-additional-service-appointments-in-1-month): Boulder Nissan booked 180 additional service appointments in a single month with Toma handling every inbound customer interaction.
- [Automating 30+ Hours of Calls for Hyundai of St. Augustine Service Advisors](https://www.toma.com/case-studies/automating-30-hours-of-calls-for-hyundai-of-st-augustine-service-advisors): Hyundai of St. Augustine freed more than 30 hours of advisor time per week by handing inbound service interactions to Toma.

## Analysis
- [Automotive AI vendors](https://www.toma.com/analysis/automotive): Voice AI vendors that handle dealership sales and service calls, compared on sourced facts, pricing, and integrations.
- [Flai review and pricing](https://www.toma.com/analysis/automotive/flai): Flai runs inbound service and sales calls plus outbound recall and re-engagement campaigns, with Toyota Ventures backing and go-lives under 7 days.
- [Impel review and pricing](https://www.toma.com/analysis/automotive/impel): Impel spans sales, service, marketing, and merchandising in one platform, and reports more than 8,000 retailers and OEMs across 51 countries.
- [Mia review and pricing](https://www.toma.com/analysis/automotive/mia): Mia handles calls and texts across sales, service, and reception with multilingual support. Over half of the top 10 US dealer groups use it, per Mia.
- [myKaarma review and pricing](https://www.toma.com/analysis/automotive/mykaarma): myKaarma's AI agents answer calls and book service inside its own scheduler. It reports 2,000+ rooftops and OEM endorsements including Ford and BMW.
- [Pam review and pricing](https://www.toma.com/analysis/automotive/pam): Pam runs voice AI for dealership service and sales and reports 800+ dealers on the platform, with the founding team personally involved in onboarding.
- [ShortLoop review and pricing](https://www.toma.com/analysis/automotive/shortloop): ShortLoop trains its phone AI on each store's workflows, books into the DMS and CRM, and starts at $890 a month with modular pricing.
- [Stella review and pricing](https://www.toma.com/analysis/automotive/stella): Stella manages inbound and outbound across phone, SMS, and email, and books directly into the DMS through certified integrations.
- [Numa AI review and pricing](https://www.toma.com/analysis/automotive/numa): Numa AI runs voice and text for dealership service and sales. Full profile coming soon.

## Contact
- Talk to us: https://www.toma.com/contact
- Trust Center: https://trust.toma.com/